SPIM

The branding for SPIM was designed to capture the playful, bold, and unconventional energy of a new era in influencer marketing. The visual identity is built around organic, fluid shapes paired with strong typography and vibrant color contrasts, creating a system that feels fresh, youthful, and disruptive. The goal was to make SPIM stand out in a crowded market by leaning into a fun, human-centered aesthetic that mirrors the diversity and creativity of the influencer community. The result is a dynamic and flexible identity that communicates both approachability and confidence, making SPIM instantly recognizable across digital and social platforms.