GENERATION9

The branding for GEN9 was created to capture the bold, experimental spirit of a new generation of creators and influencers. I designed both the logo and the visual identity, building a system that combines raw, street-inspired aesthetics with futuristic energy. The use of neon accents, distorted typography, and dynamic compositions reflects GEN9’s mission of connecting brands with fresh talent in a way that feels disruptive, playful, and culturally relevant. The biggest challenge was striking the right balance between edgy, underground appeal and professional clarity, ensuring the brand stands out in the crowded influencer marketing landscape while remaining accessible to both creators and clients. The result is a vibrant, unmistakable identity that feels alive, confident, and perfectly aligned with GEN9’s DNA.